Kirby Stephens Design

William Cox

William Cox

William is a graphic designer, photographer, web and mobile application designer. Before joining KSD in 1989, William worked as a photojournalist and newspaper graphic designer. He is a graduate of Cumberland College in Williamsburg, Kentucky where he studied art and political science. 

You can see some of William's mobile photography at http://instagram.com/sciencehill_360

Logo for a New Drug Testing Company

The challenge with this project was to develop a logo that is striking, yet professional and serious around a name that, at first glance, seems less than serious. The company name is an acroynm for the parent company Premiere Integrity Solutions.
The logo: The initial letters of P.I.S. are highlighted as distinct elements to emphasize they are initials and not a word. Hexagon shapes are invoked from the skeleton formulas often used to visually represent chemical molecules, and the color palette is based on a section of the bright colors used in some drug test indicators.

Getting Involved

To commemorate the 35th anniversary of Wendell Berry's ground-breaking book "The Unsettling of America: Culture & Agriculture," the Berry Center hosted a three-day conference in 2013 that featured notable authors, community activists, farmers, sociologists and agricultural economists. 
KSD designed the conference brochure, which outlined the goal and format of the conference as well as biographies of each speaker. In keeping with the theme of the conference, the brochure was printed in limited quantity on recycled paper. KSD was also a supporting partner of the event.

A Status Update for Tracking Hazardous Materials on U.S. Roadways

KSD has completed numerous visual communication projects for a highway security program mandated by the United States Congress in the 9/11 Act of 2007. This 96-page report is an update created to inform Congress, the Transportation Security Administration and other participating agencies on the program's status. The publication design included overall formatting, photo editing and the creation of a wide selection of infographics to highlight key points of the project.
The project is a collaborative effort of the Kentucky Transportation Center, the University of Kentucky and Coldstream Digital.

More Shorelines Than the Florida Coast

Kentucky’s Southern Shorelines Region — comprised of 10 counties and three major bodies of water — is unique in that it boasts more miles of shoreline than the entire state of Florida, making it a premier destination for summer vacation. In an effort to promote and increase tourism, representatives from the region’s respective tourism agencies asked KSD to redesign the Kentucky Southern Shorelines visitors guide. This 48-page brochure includes comprehensive listings of attractions and accommodations, a detailed map and highlights the area’s beauty through photography.

Kentucky Transportation Center Presents Case for National Center

KSD designed, illustrated and edited this prospectus for a National Institute for Intermodal Transportation Security & Efficiency at the University of Kentucky. The project was completed for the Kentucky Transportation Center, which is the research and development arm of the Kentucky Transportation Cabinet. Housed at UK, the center is a national leader in the development of intelligent transportation systems.

About Us

KSD is an award winning, full service design communication firm located in Somerset, Kentucky.

Get in touch

  • KSD  Kinetic | Strategic | Design
    219 E. Mt. Vernon Street
    Somerset Kentucky 42501
  • 606 679-5634