Kirby Stephens Design

William Cox

William Cox

William is a graphic designer, photographer, web and mobile application designer. Before joining KSD in 1989, William worked as a photojournalist and newspaper graphic designer. He is a graduate of Cumberland College in Williamsburg, Kentucky where he studied art and political science. 

You can see some of William's mobile photography at http://instagram.com/sciencehill_360

Working within a Larger Brand System for SCC

As part of the 16-school Kentucky Community & Technical College System, SCC's marketing materials need to dovetail with the system brand. Fonts, logos and colors are outlined by KCTCS' identity guidelines but otherwise schools are encouraged to create their own marketing materials that showcase their campuses, programs and unique strengths.

Designing for the web has always been a race to keep pace with technology. But nothing has shaken things up more than the recent explosion in mobile web browsing.

KSD moved into the realm of web design in the mid '90s, when the prevalence of slow dial-up Internet speeds and quirky limitations of the earliest web browsers were a frustrating limitation to the creative design process.

Creating a 3-D Campus Map for Somerset Community College

When a student searches for a room number, a program office or a destination like the cafeteria or art gallery on SCC's new mobile web map, the app takes them there virtually. The user crosses a 3-D campus map to arrive at the correct location, and is then shown the best route within the building to navigate to their room. Driving maps can also be accessed to get to the college's 5 other campuses. 

It's Our Nature

That's the slogan for the McCreary County Tourism organization located on the southern Kentucky border with Tennessee. The county is home to the Daniel Boone National Forest and the Big South Fork National River and Recreation Area — one of the most beautiful, least visited scenic areas in Kentucky. In redesigning the website, KSD chose to emphasize this natural beauty. The website was built to prominently display scenic photography and includes a calendar, an event blog, a map with selectable features, and visitor concerns of where to stay and what to eat.

Why Did the Chicken Cross the Road?

The Southeast Kentucky Business Park is a 597-acre development created by six partnering counties. The challenge for this project involved creating a graphic identity representing those six counties and the manufacturing park. The solution is a symbol with its center a stylized box, or a "product" created by the energy of the six partner counties working together. The identity was applied to a variety of communications.

About Us

KSD is an award winning, full service design communication firm located in Somerset, Kentucky.

Get in touch

  • KSD  Kinetic | Strategic | Design
    219 E. Mt. Vernon Street
    Somerset Kentucky 42501
  • 606 679-5634